MMI

Do Debt Differently

Money Management International came to us looking to create a brand awareness campaign. Originally they wanted to do the safe, same-old-same-old type of work. We convinced them that to stand out they needed to do something different. This ended up being the same messaging we would bring to the campaign by creating TVC and social spots showing their audience how to “Do Debt Differently.” as well as a website re-fresh for moneymanagement.org to prep for the new brand direction.

CW: Vanessa Suarez AD: Katie Greco CD: JW Affourtit